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SERVICE — Lead Generation

Lead generation agency: appointments, not just leads.

We build the whole chain from ad to CRM: campaigns that create demand, a landing page that converts, instant booking and leads called within 60 seconds. The metric we track is not lead count but appointments that turn into sales. 60-Day KPI Guarantee: If we fail to hit the KPI targets set in the strategy session within the first 60 days, the first two months of retainer are refunded. Ad budget is not included in this guarantee.

Case studies
₺84 → ₺31
Cost per lead (Metis Center)
8 → 87
Enrolments per intake (Herand)
13.7x
Average ROAS
100+
Brands served
Summary

Next Lvl is a performance marketing agency that builds lead generation as an end-to-end system rather than one-off ad campaigns. Ads, landing page, booking calendar and CRM follow-up work in a single chain.

Where you are stuck is probably one of these:

Problem 01

Leads, but no appointments

Out of 100 people who fill in the form, only a handful come to a call. The problem isn't the ad; it's the gap between the form and the sales call.

Problem 02

Low lead quality

People without budget or decision power come in. Your sales team spends most of its time screening.

Problem 03

Follow-up depends on people

Nobody knows who called whom or what was said. The prospect who was interested last month is forgotten.

Problem 04

Growth depends on referrals

A good month if referrals come, an empty one if they don't. There is no predictable pipeline.

WHAT'S INCLUDED

The lead generation system we build has 4 layers:

  • 1. Offer and message

    Until it's clear who you serve, what you promise and why they should act now, ads burn money.

  • 2. Traffic

    Search campaigns that capture ready demand on Google, and a creative system that creates demand on Meta.

  • 3. Conversion

    Landing page, pre-qualification questions and an instant booking calendar, with no drop-off between form and calendar.

  • 4. Follow-up

    CRM record, a 60-second call alert, and automatic reminders and rebooking for missed appointments.

  • Reporting

    Not leads but qualified appointments, calls, closes and CAC are reported.

  • Sales support

    Call script, objection handling and follow-up templates are set up for your team.

    Sales script and team training →

What happens in the first 60 days:

Step 01

Weeks 1-2 — System design

Audit of the current funnel, offer clarified, measurement and CRM set up.

Step 02

Weeks 3-4 — Launch

Campaigns, landing page, booking calendar and automatic follow-up go live.

Step 03

Weeks 5-8 — Optimisation

Weekly improvements based on lead quality, show-up rate and close rate.

Results the system delivered:

GUIDE

What is lead generation?

Lead generation is the process of collecting a prospect's contact details through ads, forms or WhatsApp and getting them ready for sales. We don't measure the number of leads; we measure appointments and sales.

Lead generation: frequently asked questions

What is a lead?

A lead is someone who shows interest in your service and leaves their contact details. The useful definition is narrower: someone with budget, need and decision power who shows up to an appointment.

Do we pay per lead?

No, we don't work on a pay-per-lead model. Fees depend on the scope of the work and your goals. In a free 30-minute call we clarify what you need and send you a written proposal. We charge no setup fee. Your ad budget is always separate and paid directly to Meta or Google; we never touch that money.

Do you call the leads?

No, your team runs the sales calls. We build the system, script and follow-up automation that make sure every lead is called within 60 seconds.

Which sectors do you work in?

Mainly high-ticket consultancy sectors: study abroad, visas, immigration, investor visas, health tourism, career coaching and B2B SaaS.

Do you guarantee how many leads we'll get?

60-Day KPI Guarantee: If we fail to hit the KPI targets set in the strategy session within the first 60 days, the first two months of retainer are refunded. Ad budget is not included in this guarantee.

Does it work with our current CRM?

Yes. We integrate with GoHighLevel and other common CRMs; if you don't have one, we set it up.

60-DAY GUARANTEE

Let's free your pipeline from referrals.

In a 30-minute call we find the biggest leak in your funnel and map out the first 60 days.

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